Evaluation questions 6 & 7

http://www.xtranormal.com/watch/14087852/media-question-6-7

Evaluation questions 3,4 & 5

http://www.youtube.com/watch?v=GUHrpXFiDAo&feature=player_embedded

Evaluation Questions 1 & 2

http://prezi.com/mjhteuxmkdja/edit/#8

evaluation script

•           In what ways does your media product use, develop or challenge forms and conventions of real media products?

My magazine is an R&B and rap magazine, however at the beginning I wasn’t entirely sure on what genre I wanted to do so I looked at vibe magazine and rolling stone magazine for my case studies. On the front page my model is using direct mode of address and she is placed in front of the mast head to show she is more important which is common in R&B magazines. I also used psychological pricing which all magazines use to make the buyer think they are saving money and will lead them to then buy the magazine. I also placed the barcode on the front page on the bottom left corner as on my vibe case study that’s where the bar code was placed. My mast head is the biggest font on the page and my main cover line is the second biggest which is common in most magazines. I also included the website on my front page to show my magazine has cross media interests.

Looking back on my case study of vibe magazine I saw that on their contents page they had features (things that are only in this issue) and regulars (things that appear in every issue). I also included page numbers on each image which makes it easier for readers who take an interest in the picture and want to see what that page is about. I made sure I included an editor’s note which from my case study I saw was a regular on the contents page.

For my double page spread I decided to place the photograph of my model and the pull out quote on the right hand side so it’s the first thing my readers will see when they turn the page. I also included page numbers at the bottom of each page and columns which make my magazine look realistic and organised they are both common code and conventions.

I challenge other R&B music magazines as there demographic audience is mainly aimed at the black community I challenge this by having a model who is of a different nationality on the front page and the black artists and fashion is shown inside. I feel she still fits in with the genre and I feel R&B music should be aimed at a variety of other nationalities this makes my magazine different from others. She is young so she appeals to my audience of teenagers and people in their early 20’s.

•           How does your media product represent particular social groups?

My media products primary social groups are secondary school kids in years 10 and 11 and students whether that be college or university. Those are the people I had in mind when constructing my magazine. My aim is to represent those social groups in a positive light I do this by including a variety of young people within all three pages and they represent chasing dreams and living it which is a positive light on the artists as well as being an inspiration to other young people.

•           What kind of media institution might distribute your media product and why?

In my magazine presentation pitch the media institution I chose was Bauer as they are an international publishing company and owns brands such as; 4 music, Box, Kiss, Kerrang etc. Which show me they have experience publishing music products and radio programmes. I also realised they haven’t yet published an R&B music magazine so mine would be the first and it will expand their audience. Because Bauer own a lot of different cross media interests such as radio, magazines, websites and T.V programmes and also have a facebook, twitter, flickr, youtube and tumblr account they could help me with the cross media interests I want to go into which is to have a website, facebook and twitter page.

My magazine will be distributed to supermarkets and news agents as my target audience tend to go into those shops. It will be in the home and leisure magazine section as it is aimed at both males and females and its more of something you read in your spare time as it features a lot of celebrity gossip. It will be laid out in levels as my audience will notice it more if they can see the full front page. I will start promote my magazine by using controlled circulation as my primary target audience is teenagers and they won’t pass up an opportunity to have a free magazine I could also use there feedback to improve on my second issue so it fits my target audience’s needs.

•           Who would be the audience for your media product?

My primary audience is teenagers from 15-18 my secondary audience are teenagers 13-14 and adults 19-25. My music magazine is aimed at both male and female their status in society would primarily be students and they will have a passion for music and fashion. The type of students that always listen to music whatever they are doing and keep up to date with fashion and like to look good. Their hobbies are reading magazines, watching t.v and being up to date with celebrity gossip. I don’t have a primary ethnicity as most R&B magazines are mainly aimed at the black community and I want it to be mainly aimed at all ethnicities.

•           How did you attract/address your audience?

I addressed my audience by making a presentation to pitch my idea to them; I then collected audience feedback and applied it to my magazine as they helped me decide on the font for my masthead. I chose my model to put across the point that it’s not just the black community that are R&B artists other ethnicities are as well and that makes my R&B music magazine stand out from others as it has someone of a different ethnicity on the front page.

•           What have you learnt about technologies from the process of constructing this product?

During making my magazine I used a variety of different technologies such as Photoshop, Indesign, DSLR digital camera, blogger and a studio. I used Photoshop for my front page and I learnt that the different texts, shapes and images should be on different layers and how to move the layers around if I want those things to overlap. I also worked out how to cut out my photograph from its background as my image on the front page was one of my location photographs. I used Indesign for my contents and double page spread, I learnt how to use the ruler tool to make columns and an opacity tool to change the opacity of my text overall my skills on both have improved.

I was asked to present my work using blogger which I found was better as my work can’t get lost as well as it being displayed nicely. It also helped me to interact with my fellow class mates and give feedback on each other’s work which helped me to improve my magazine. In the studio I used a studio flash kit which includes 2 soft boxes which soften the light and poly boards which are used to reflect the light. I also learnt that the model should be standing 5 to 6 feet away from the back drop because if they stand to close what they’re wearing could blend in to it. The camera I used was a Nikon D7000 16 million mega pixel and I also used a Godox remote control which sync’s the camera to the lights.

•           Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

I used a proper studio which helped me get an insight on the real world of being a photographer and giving my model directions because in the preliminary I just told my model to stand against a wall and smile then took the picture. I have come a long way from the preliminary task as I have given more thought about where I want to place things and researched in depth how my genre of music magazine is constructed, which then helped me to either use, change or develop the codes and conventions they have.

I also developed my improvisation skills as the shoot of my main artist on my magazine was a location shoot which is not what I originally planned, but It still worked. It took more time and effort producing my music magazine because I kept looking back at my case studies and made sure I had includes all the codes and conventions such as where they place the front cover image and mast head , where they place main cover lines and cover lines , where they place bar codes, skylines , the use of columns for the contents page and double page spread and psychological pricing which makes my audience feel they are getting a deal on the price of the magazine all of this I did not think about when constructing my preliminary front page and contents page so overall it has developed my skills.

 

 

 

 

evaluation of audience feedback

Audience feedback

From audience feedback I’ve been told they think the layout and colour of my magazine represents the genre which is R’n’B and they think the audience for my magazine is directed at people of a black ethnicity mainly, both male and female and for teenagers and they were represented a positive light. I’m happy with those comments as that was the target audience I had in mind.

They felt my magazine was affordable for people who work and for students and for people with a normal lexis level which is exactly what I was trying to do. They said they really like the contents page. They like the layout and the way the 'UB' is faded into the background and how the pictures are used. It looks professional and it is easy to understand.

However they said they like it overall but if any changes could be made they would of edited the DPS picture to make sure the background looks even and use auto fix to make the lighting even because it is a bit light. They love the contents page so I wouldn't change anything. On the front cover they would make the text of teasers bigger and change the font as well. Perhaps make the masthead bigger. They think the colour scheme works really well together. I took my audience feedback into consideration and changed the things they said to however I couldn’t darken the area of the picture on the DPS so I had to leave it how it is. Overall i am happy with the audience feedback as it helped me to improve my magazine.

What do you think i can improve ?

Which elements of my magazine do you like?

what social group does my magazine represent and is it negative or positive?

Who is the target audience for my magazine ?

dps final draft

I changed the font of the title to match my front page and made the quote bigger so it catches the readers eye.

contents final draft

I changed 2 of the photographs on my contents page as i thought they fit better with my magazine, i also changed the font that contents, editors note, regulars and features to fit with the masthead on my front page. I also got rid of my fashion section as i realised it didn't fit in with my music magazine and added album reviews instead. On each picture i wrote a short sentence about what their part is in the magazine.

I changed the picture of the singer as i feel the pose she is doing fits better on the contents page than the other picture.

I used this picture to replace the other one because the other picture i had was for the fashion section which i got rid of so i thought this photo fit perfectly for my music magazine.

Magazine construction

Here i was experimenting with fonts and released the font of the cover stories don't fit with the magazine. it doesn't look professional enough and looks out of place.

Front page final draft

I changed the font of the masthead and the main coverline because i wasn't able to get the masthead bigger with the font i was using and i think this font works well with my magazine. I also had to change the font of my other coverlines so that it looks as though it fits in with the page. I made the font bigger so that you can clearly see the issue number, price and  coverlines. I moved the position of the coverline on the right hand side because i felt it looked better near her head.

contents ( draft 3 )

I thought my contents page looked better and slightly more professional with the white background.

music mag ( draft 2 )

In my audience feedback i was told to add in the issue number, website and date. Also i was told to make all my coverlines the same size so it looks professional.

music mag contents ( draft 2)

At first I did my contents page with a white background and on a double page. I wrote the editors note and features on the left side with one image and features and regulars on the right side with two more images and the initials of my magazine faded behind my text. I realised this didn’t work well so I changed the background colour to black, put the editors note, two pictures and regulars on the left hand side then placed the features, two more pictures and the word contents on the right and added the page number to the bottom of each page I figured it worked better.

From my audience feedback I was told to add page numbers on each of my pictures so it is clear to the audience what page it is on.

 

I decided to use this picture on my contents instead of the other one because the other one didnt fit with the page properly.

 

I added this picture to the contents page to represent concert dates.

Music magazine dps ( draft 2 )

 
From audience feedback I was told to make the title bigger and place it in the middle, make the photograph bigger and add a pull out quote I took this on board and applied it to my magazine.

 

I used this picture because she looks quite relaxed and i wanted that feel as that was the atmosphere when doing the interview.

music mag dps

For my dps I started my adding the Q & A journalism I wrote up and the title on the left hand side and made sure I put it in two columns so that it would look like a proper article, then I added the photograph I wanted to the right hand side so that would be the first thing the audience see’s when they open that page and added page numbers.

music mag contents page

For my contents page i looked back at my case study of vibe magazine and looked at how they lay things out. I started by adding features, and regulars and the editors note and page numbers. Then i decided to add the initials of my magazine faded behind i saw the idea from vibe magazine. I then added in pictures and page numbers but i figured this layout wasn't working how i would like it to.

I used this photograph to represent my fashion section.

 

I used this model as he represented the social group i was aiming for he was representing an upcoming rapper. 

Music magazine front cover

I started off constructing my front page with the mast head.

Urban Beat

This is how I looked at first but I thought it didn’t look quite write so I joined the words together and changed the colour of one word.

UrbanBeat

I decided it looked better like that so I stuck to it.

I then went on to write my cover lines, teasers and skyline, however the front I used at first didn’t work well on my magazine so I changed it. I went back to look at my case studies so I could see how vibe magazine laid everything out and that’s when I added red boxes behind the words exclusive and fashion forward which made my magazine more realistic. I then added the barcode and the price and moved things around so they didn’t look out of place. Then I added the main cover line I did it in a bigger font, different colour and in the same font as the masthead so it would stand out against the other pieces of writing on the page. Lastly I added in the photograph I had taken on a location shoot.

Originally i was going to use this picture as my front cover

However i was advised that this picture would look better if i just cut her out from the background so that's what i did.